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Presenting the Global Outlook
The global refining industry has
undergone a number of major transformations in recent years. Increased demand
for refined goods has made it imperative for energy producing countries to
focus their attention on playing a greater role in the refining sector.
Moreover, the focal point of future refining centers is bound to shift from
North American and Europe to emerging Asian countries such as China and India
and the countries of the Middle East. Moreover, there have been new
governmental measures put in place aimed at curbing the negative environmental
impacts of expanding refining capacities.
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Olivier Appert, President of IFP,
France |
One of the main issues examined at the
1st Iran Oil Refining Forum was the global situation of the refining sector.
Different speakers tackled this issue and provided a comprehensive overview of
future developments within the field. In a speech titled, "Global Refining
Outlook," Olivier Appert, President of IFP, France, presented an overall
analysis of the world oil market. His speech covered three main topics.
Firstly, he presented the main challenges facing the global refining sector.
Throughout the next coming decades, energy demand will continue to increase;
with oil remaining the "single most important fuel now and up to 2030." This
increase in demand is in conjunction with rises in world gross domestic
product rates and is mainly driven by developing countries.
The share of transport is "increasing at
the cost of all the other sectors," since vehicle ownership is the main drive
behind the large share of transport. As countries such as China, Russia, and
India move to meet their great potential for expanding their vehicle fleet,
the demand for light oil products will increase rapidly as well. This also
presents a major challenge for the global refining industry since only "%5 of
projected demand growth is for heavy end uses." The rise in light oil products
will happen as world global crude quality continues to fall. Another main
challenge facing the refining industry is the lack of spare capacity which has
been nearly optimized and action needs to be taken to reverse this trend.
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By 2030, nearly $30 billion worth
of investment is needed in the global oil refinery sector. That is twice
the current rate. Fifty percent of that investment will take place in
the Middle East and emerging Asian countries. |
Secondly, the global refining sector
requires greater global investment. Appert mentioned that by 2030, nearly $30
billion worth of investment is needed in the global oil refinery sector. That
is twice the current rate. Fifty percent of that investment will take place in
the Middle East and developing Asian countries. This is due to the fact that
the "the market requires more complex refineries in the future," with a focus
on new technologies such as treating heavy and extra-heavy crudes and added
conversion technology that require more upgrading capacity. Thus, "huge
investments are required in order to cope." Moreover, the general context of
the refinery industry "will strongly favor investment in the regions where the
demand is strong or in producing countries where cost is competitive."
Investments will be driven by the factors shaping demand and supply in the
future.
Appert also discussed the Iranian
refining market and remarked that it presents a number of "specificities in
compared to other Middle East markets with gasoline demand being much higher
due to lower prices." In this light, he discussed the different options for
coping with the challenges presented. While updating current refineries is
possible, it will be "necessary to build new refineries adapted to Iranian
crudes and focused to the production of gasoline." At the current rate nearly
half of Iranian gasoline needs is being imported. Priority should be given to
"improving the efficiency of the national car fleet and pricing schemes."
Moreover, the country can look into developing alternatives to gasoline in
order to cope with the challenges presented.
Fuel Quality:
Another speaker
that dealt with this issue was Candace Vona, Executive Director Middle East &
Global Refining, IFQC, USA. Her speech titled "Global Refining & Fuel Quality
Outlook Through 2020" highlighted important future developments one can expect
in the refinery sector. She maintained that the Middle East will maintain the
"lion’s share" in the coming years in supplying the majority of the glonal
crude demand. It is estimated that Middle East production will increase from
23.7 million barrels per day to 31.8 million barrels per day.
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Candace Vona, Executive Director
Middle East & Global Refining, IFQC, USA |
Vona examined the global fuel quality
outlook and mentioned that the greatest challenge faced by refiners "is not in
the crude feedstock but rather in the product demand mix and product
specifications." In this light, "the heavier shift to crudes is going to
require much more conversion capacity." There are a number of factors
impacting this trend including a rise in population across the world, except
in developed European countries, increases in the purchasing power of
countries such as India and China, and increased demand for vehicles. Product
demand is expected to grow to 107 million barrels per day in 2020 form a
current level of 82 million barrels per day. The strong demand will be most
visible from Asia and North America. Therefore, "even though the crude price
has been phenomenally high over the past couple of years, it has done nothing
to dampen the rate of consumption and demand for refined products."
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The need for greater refined goods
has also forced the global refinery sector to look into newer
technologies that enable higher quality fuels. |
Another important factor influencing
this trend is that the "majority of global consumption is governed by
price-regulated regimes, and only North America and Europe are governed by a
de-regulated market." Furthermore, local price controls support high regional
demand growth. There is also a shift to less distillate and less residual fuel
oil and the global demand for refined products is it to increase incrementally
till 2020. Iran, for example, is the world’s second largest importer of
gasoline, after the United States. Therefore, there is a need to invest and
develop a refinery capacity that would be able to tackle this growing demand
rate. Vona predicted that over 50 per cent of the refinery projects announced
in the Middle East is expected to be completed, although with delays in their
launching.
The speaker also discussed
"cross-cutting issues that affect developed and developing countries alike"
for seeking more bio-fuels that have a number of advantages over other
alternatives discussed. The need for greater refined goods has also forced the
global refinery sector to look into newer technologies that enable higher
quality fuels. Vona delineated a number of such technologies ranging from
distillation degeneracy to increases in octane levels and decreases in low
sulfur and lead levels. If implemented, these technological advances have an
impact on the performance of vehicles as well as on a more suitable
environment. She highlighted the different solutions for different countries
depending on feedstock and types of crude presented in each case. Middle
Eastern countries, including Iran, are moving towards achieving European
Union-approved standards and it will be seen how the region will cope with the
developments within the refining sector.
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Franz Ehrhardt, CEO & Principal
Consultant, CASCA Consulting, USA |
The Worldview:
Franz Ehrhardt,
CEO & Principal Consultant, CASCA Consulting, USA, also addressed the
participants at the 1st Iran Oil Refining Forum regarding the key strategic
challenges and opportunities affecting the global industry. He presented an
overall analysis of the situation the refining sector is faced with. Greater
investments are needed in order to meet the goals and objectives set out for
the longer term. The "traditional overcapacity in refining is coming to a
close," with demand catching up on over capacity. Asia will present the
highest demand growth. In this light, Ehrhardt mentioned that the Middle East
must take advantage of the difficulties presented in Europe and North America
for expanding refinery capacities. He also resonated some of the observations
presented before that crude quality will be shifting towards heavier crudes
while the demand is shifting towards much lighter, sweet fuels. After
examining a number of mechanisms for boosting capacity, such as delayed
coking, and other conversion techniques, Ehrhardt discussed the various
challenges facing refinery expansion.
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There is also the possibility of
uncertain demand trends being brought about by fluctuations presented by
global warming and uncertain changes in environmental factors. |
Moreover, the
speaker discussed the possibilities of decreasing energy consumption demand
and pointed out that there is a strong move towards greater demand with
continuous growth being put forward by Asia. Thus, "the demand growth is
unlikely to slow down," with long distances in the North American European
market from the current levels and decreased demand. Yet, there is also the
possibility of uncertain demand trends being brought about by fluctuations
presented by global warming and uncertain changes in environmental factors. He
predicted that refining center locations will change in the coming decades as
there will be a greater focus on regions such as the Middle East. In this
light, Iran has a lot of potential for capacity expansion.
Iran’s
Unfulfilled Potential:
Ehrhardt called for "new and
unconventional views, aspects, and approaches beyond the status quo, but
rooted in the basics and strategic principles of the refining business" in
dealing with the Caspian Sea region. He mentioned that the "export of any raw
material ignores the significant economic potential of local upgrading along
the value chain." Moreover, with its access to the Persian Gulf, Iran is
"perfectly located to the land-locked crude oil sources in the greater Caspian
Sea region." As such, Iran can become the local value upgrading hub for the
Caspian and its own crude, with its short distance to regional crude. He also
compared the flurry of refining activity within the Southern section of the
Persian Gulf with the relatively dormant Northern Persian Gulf region.
Ehrhardt mentioned that the country should take advantage of its strategic
location and must work to internally value upgrade crude incoming from the
Caspian and along with its own crude. Fulfilling such a "tremendous potential"
will eliminate the import fuel requirements and will allow for sustained
economic growth in the future.
He also
presented the potential market reach that Iran can exploit and take advantage
of. Eurasia with a market potential of 300 million people is right at the
doorsteps of Iran and the country can reach out to large markets of China and
India with not much difficulty. Thus, Iran can become a major regional
refining hub and stake out a larger role for itself in selling and marketing
end-products rather than simply exporting raw materials. |